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4 Technologies for Cowboys Football Fans This Season
Though fans have every right to complain about the Dallas Cowboys‘ performance for the last 10 years, one area that’s tougher to protest is the awesome technology that’s been delivered to fans. With one of the most technologically advanced stadiums, not only in the NFL, but in all sports, the name Dallas has become synonymous with innovation in football.
Football fans from afar come to games just to witness the unique experience presented by the technology at AT&T Stadium.
Keeping with that tradition, here are four technologies—some exclusive to Dallas fans—that will make for a more enjoyable season, regardless of the record.
Questionable calls are regular occurrences that plague the Cowboys, seemingly more so than other teams. Fortunately, there may be a solution. Enter freeD (free dimensional).
Remember that scene in the Matrix where the camera pans around Neo while he dodges bullets? That’s how we could be viewing Dez Bryant when he catches a pass in the end zone this year. With multiple static cameras set up at different angles, computer software fills in the gaps between the images. This creates a seamless, fluid camera rotation around a player frozen in time—meaning better ways to analyze replays. See the example at the Replay-Technologies website.
We’ll get to watch freeD in action for the first game of the season when the Cowboys play the Giants at AT&T Stadium, the only place that can currently support the technology.
The Updated NFL SUNDAY TICKET App
For many fans outside of Dallas, one of the only ways to watch Sunday’s game is with DIRECTV’s SUNDAY TICKET package. But it always cost more to watch live games on mobile devices, like iPhones and iPads. Not this year.
This season, the satellite provider is allowing new subscribers to watch live games on their devices with a regular SUNDAY TICKET subscription. To further up the ante, the app interface has been redesigned for a more user-friendly experience: live games are now just a single tap away and stats are available onscreen all the time. This convenience is a must-have for those who can’t be at the stadium or are away from home.
Sadly, the contract with Sony for the PS3 version of SUNDAY TICKET was not extended, probably due to Microsoft’s new contract with the NFL (see below).
Xbox One Integration
If rumors of digitizing actual NFL officials in Madden 25 wasn’t enough, there’s more good news for Xbox owners. In a deal estimated to be worth $400 million, Microsoft and the NFL have partnered to provide fans and teams with enhanced technologies this season. While teams will get improved tech for the sideline (think tablets instead of clipboards), fans will get more NFL integration with the new Xbox One game console being released later this year. Features could include being able to watch live games while video chatting with other Xbox One owners, friends, and family, and onscreen stats and player information for a more robust fantasy football experience on TV.
There’s nothing like smack-talking with some ‘Skins fans at 30 megabits per second.
Another big partnership many Dallas fans are familiar with is Jerry Jones’s deal with AT&T.
But this isn’t just a renaming of the stadium. Being that AT&T is a telecommunications juggernaut, the provider is outfitting the stadium with boosted wireless technology that will make the experience more interactive for fans. Some speculate that fans will be able to use their smartphones and tablets to watch highlights from other games, order concessions, and more—all things the current mobile app cannot do.
We’ll have to see what actual new features AT&T unveils as the season progresses. Now if only there was reception…
Though frustrating at times, being a fan of the Cowboys is fun—especially for tech-heads. And while all this technology is nice, you might want to steer clear of it come game time. The Boys are notorious for making fans want to throw things.
AUTHOR: Adrian Rawlings
BIO: Adrian Rawlings is a sports and entertainment blogger. Look to him for the scoop on hit movies and TV shows, sports, tech reviews, how-to’s, and more.